Introduction to the pestle analysis tool pestle analysis is a useful tool for understanding the “big picture” of the environment in which you are operating, and the opportunities and threats that lie within it. River island sales for the year reached 9327 million pounds (1,210 million dollars), up 1 million pounds (12 million dollars) over the year before that, while operating profits declined from 1466 million pounds (190 million dollars) to 1458 million pounds (1892 million dollars. River island swot analysis swot analysis: river island strengths:- there are over 350 stores across the united kingdom, ireland and internationally in asia, the middle east and europe they also have 6 online sites operating in 4 currencies this emphasises the how river island has located itself all around the united kingdom and are also.
River island strategic marketing report (russian federation) table of contents 1 introduction & overview 3 2 marketing audit 4 macro environment analysis – pestle 4 microenvironment analysis - competitor analysis 5 river island porter's five forces model 6 internal analysis - porters value chain model 6 swot matrix 9 3. The fashion market contents executive summary macro to micro vieuw point micro trend segmentation, targeting and positioning uk’s market overview pestle analysis porter’s five forces brand overview segmentation consumer profile pen portrait competitors positioning challenges & opportunities range conclusion. Primark swot analysis strengths below is the strengths, weaknesses, opportunities & threats (swot) analysis of primark : 1 employs 50,000 people all over the world 2 primark has an extensive range of apparels including menswear, womenswear, childrenswear, lingerie, footwear, accessories, hosiery and homewear 3 profits increased at constant.
I interviewed at river island clothing (london, england (uk)) in june 2014 i had to provide examples in order to demonstrate certain experience and skills i also had to do a swot analysis before and talkt through it by a 10 minute presenation interview questions some recently asked river island clothing interview questions were. History of river island in 1948, bernard lewis started selling fruit and vegetables and then knitting wool from a naziluftwaffe bombed out site in the east end of london. Swot analysis an outline of some of the points that will be covered in the more in depth analysis' on the following slides the points mentioned cover parts of the criteria that has been given, but they will also be explored in full. It involves a brief description of m&s and river island and then evaluating the swot analysis of both organisations in order to compare its strength, weaknesses, opportunities and threats with each other it also analyse the different management approach adopted by m&s and.
Swot analysis strength: m&s river island high quality products strong brand equity good customer service stores all over high streets in uk success in targeting high class consumer social responsible brand long-term relationship with its suppliers clothing range for all the age group. In case of river island, as the organization is planning to integrate its function with e-business, the logistics system of the organization should be such that it ensures timely delivery of products and services. River island clothing has designs on more than just the uk designing most of the clothing and accessories it sells, the youth-oriented firm operates more than 350 clothing, accessory, jewelry, and footwear shops (including about two dozen superstores) and is among the best known uk brands.
I interviewed at river island clothing interview one hour long interview with pre-prepared swot analysis on a store think they like to do just the one interview as standard just one person (store manager or deputy) interviewing. Details how the lewis family took lewis separates (formed in 1954), repositioned it as the fashion store, chelsea girl, to meet the demands of a fashion‐conscious, more affluent, younger society in the 1960s and 1970s and have repositioned it again since 1988 by replacing chelsea girl with river island and thereby attracted a wide market incorporating a to e socio‐economic groups and an. By evaluating swot analysis of m&s and river island, the decision to invest in which company will be very easy for caifu investment ltd after the investment, caifu can still use this swot analysis in the development of the chosen company.